Weblinks:

Ad Age, Hispanic Marketing and Information: http://www.adage.com/section.cms?sectionId=123

LaMP: Latinos and Media Project (at the University of Texas, Austin, LaMP serves as a guiding light for information and resources about a variety of issues related to Latinos and the Media): http://www-new.latinosandmedia.org/about.html

South Asian Journalists Association: http://www.saja.org/

Native American Journalists Association: http://naja.com/

Asian American Journalists Association: http://aaja.org/

Black Journalism Review Online (To present a periodical look at alternatives to the dominant intellectual culture in the United States.): http://www.blackjournalism.com/

National Association of Black Journalists: http://nabj.org/

Unity for Journalists of Color: http://www.unityjournalists.org/

 

Suggested Films:

A Class Divided                                               videocass 03-419 58 mins
Blue Eyed                                                         videocass 00-112 93 mins
Children in Americas Schools                videocass 04-51 120 mins
Color of Fear                                                   videocass 03-388 90 mins
The Wave                                                        videocass 05-147 46 mins
Race: the floating signifier                                  videocass 98-13 62 mins
Ethnic Notions                                      videocass 95-46   58 mins
White Shamans and Plastic Medicine Men        videocass 04-441 27 mins
Destruction of a Mother Tongue                        videocass 04-418 27 mins
Without Reservation                                         videocass 04-418 25 mins

 

Reading List:

A Latina in the land of Hollywood, and other essays on media culture
University of Arizona Press, 2000
Angharad N. Valdivia
(Norlin: HQ1421 .V35 2000)

A Remedy for Ad Racism? (Reports on efforts of the South African government to eliminate racism in advertising in the country.)
Advertising Age, Dec 3, 2001, vol. 72, issue 49
Tony Koenderman
(Journal is available online via Norlin website)

Separate, but not Equal: Racial Segmentation in Cigarette Advertising
Journal of Advertising, Mar 1992, vol. 21, issue 1
Richard W. Pollay; Jung S. Lee; David Carter-Whitney
(Journal is available online via Norlin website)

 

Culture and the ad: Exploring otherness in the world of advertising
Westview Press, 1994
William M. O'Barr
(Business Library: HF5813.U6 O2 1994)

Race and ideology: African-American images in television advertising
Journal of Public Policy & Marketing, vol. 14, issue 1
Spring 1995
Bristor; Julia M; Lee; Renee Gravois; Hunt; Michelle R
(Journal is available in the Business Library: HF5410 .J69)

Dependency theory and the effects of advertising by foreign-based multinational corporations in Latin America, vol. 23, issue 1
Journal of Advertising
Mar 1994
Richard Tansey; Michael R. Hymen
(Journal is available online via Norlin website)

Ethnic identification on adolescents' evaluations of advertisements
Journal of Advertising Research, vol. 41, issue 5
Sep/Oct 2001
Osei Appiah
(Journal is available online via Norlin website)

Winnebagos, Cherokees, Apaches, and Dakotas: The Persistence of Stereotyping of American Indians in American Advertising Brands, vol. 12, issue 3
Howard Journal of Communications
Jul-Sep 2001
Debra Merskin
(Journal is available online via Norlin website)

 

African American Women and Violence: Gender, Race, and Class in the News
Critical Studies in Media Communications, vol. 21, issue 2
Jun 2004
Marian Meyers
(Journal is available online via Norlin website)

Asian-Americans: Television advertising and the "model minority" stereotype
Journal of Advertising, vol. 26, issue 2
Jul 1997
Charles Taylor; Barbara Stern
(Journal is available online via Norlin website)

A New Piece to the Puzzle: Examining Effects of Television Portrayals of African Americans
Journal of Broadcasting and Electronic Media, vol. 44, issue 4
Fall 2000
James A. Rada
(Norlin: PER ROOM    PN1991 .J63)

"Their rising voices": A study of civil rights, social movements, and advertising in the New York Times
Journalism and Mass Communication Quarterly, vol. 75, issue 3)
Autumn 1998
Susan Dente Ross
(Norlin: PER ROOM    070.5 J82)

 

Depicting the Quarterback in Black and White: A Content Analysis of College and Professional Football Broadcast Commentary
Howard Journal of Communications, vol. 5, issue 4
Oct 2004
Andrew Billings
(Journal is available online via Norlin website)

 

Differential employment rates in the journalism and mass communication labor force based on gender, race, and ethnicity: Exploring the impact of affirmative action
Journalism and Mass Communication Quarterly, vol. 76, issue 4
Winter 1999
Lee B Becker; Edmund Lauf; Wilson Lowrey
(Norlin: PER ROOM    070.5 J82)

 

 

Race, risk and responsibility: Editorial constraint in the framing of inequality
Journal of Communication, vol. 45, issue 2
Spring 1995
Kent Goshorn; Oscar H. Gandy
(Journal is available online via Norlin website)

Race, media and the crisis of civil society: From Watts to Rodney King
Cambridge UP, 2002.
Ronald N. Jacobs; Jeffrey C. Alexander & Steven Seidman
(Norlin: P94.5.A372 U557 2000)

 

Global Media: Generic Homogeneity and Discursive Diversity
Continuum: Journal of Media and Cultural Studies, vol. 18, issue 1
Mar 2004
David Machin
Theo Van Leeuwen

Portrayal of men and women in U.S. Spanish-language television commercials
Journalism and Mass Communication Quarterly, vol. 77, issue 1
Spring 2000
Jamie A. Fullerton; Alice Kendrick
(Norlin: PER ROOM    070.5 J82)

 

Arab Americans in a Nation's Imagined Community: How News
Constructed Arab American Reactions to the Gulf War
Journal of Communication Inquiry, vol. 26. issue 4
Oct 2002
Dina Gavrilos
(Journal is available online via Norlin website)

 

How race is lived in America
Joseph Lelyveld
Times Books: 2001
(Norlin:  E184.A1 H665 2001)

 

Covering Islam: How the media and experts determine how we see the rest of the world
Edward W. Said
Vintage Books:1997
(Norlin: BP52 .S24 1997)

 

Latino media use for cultural maintenance
Journalism and Mass Communication Quarterly, vol. 75, issue 4
Winter 1998
Diana I. Rios; Stanley O. Gaines
(Norlin: PER ROOM    070.5 J82)

 

Constructing the "New Ethnicities": Media, Sexuality, and Diaspora identity in the Lives of South Asian Immigrant Girls
Critical Studies in Media Communications, vol. 21, issue 2
Jun 2004
Meenakshi Gigi Durham
(Journal is available online via Norlin website)

Brown tide rising: Metaphors of Latinos in contemporary American public discourse
Otto Santa Ana
UT Press: 2002
(Norlin:  E184.S75 S268 2002)

Producing dreams, consuming youth: Mexican Americans and mass media
Vicky Mayer
Rutgers UP: 2003
(Norlin: P94.5.M47 M38 2003)

Brown and black communication: Latino and African-American conflict and convergence in mass media
R.E. Amstrong and A.N. Mohamed
Greenwood Publishing Group: 2003
(Norlin: P94.5.H58 B76 2003)

Framing Protest: News Media Frames of the Million Man March
Critical Studies in Media Communication, vol. 18, issue 1
Mar 2001
S. Craig Watkins
(Journal is available online via Norlin website)

Television and Social Identity: Race Representation as "White" Accommodation
Journal of Broadcasting and Electronic Media, vol. 45, issue 3
Summer 2001
Gail E. Coover
(Norlin: PER ROOM    PN1991 .J63)

The Asian Invasion (of Multiculturalism) in Hollywood
Journal of Popular Film & Television, vol. 32, issue 3
Fall 2004
Minh-Ha T Pham
(Norlin: PER ROOM    PN1993 .J66)

 

The News Media and the Second Intifada: Some Initial Lessons (Isreali/Palestinian Conflict)
Harvard International Journal of Press/Politics, vol. 6, issue 4
Fall 2001
Gadi Wolfsfeld
(Journal is available online via Norlin website)

 

White News: Why Local News Programs Don't Cover People of Color
Donald Bruce Heider
Lawrence Erlbaum Associates: 2000
(Norlin:  PN4888.M56 H45 2000      )

Watching Race: Television and the Struggle for “Blackness”.
Herman Gray
University of Minnesota Press, 1995.
(Norlin:  PN1992.8.A34 G73 1995)