Public Service Broadcasting

Eight guiding principles of public service broadcasting (PSB) – Michael Tracey:

Ø                  Universality of availability

Ø                  Universality of appeal

Ø                  Provision for minorities

Ø                  Serving the public sphere as a total concept

Ø                  Education

Ø                  Should be distanced from all vested interests (market, state)

Ø                  Should encourage competition in quality programming

Ø                  The rules for PSB should liberate rather than restrict the program maker